Robert D. Mather, Ph.D.

Robert D. Mather, Ph.D. is a behavioral scientist, management consultant, researcher, author, and former tenured full professor and administrator in higher education. This website includes information about Dr. Mather's books available for purchase and other publications. Please use the navigation panel to learn more about Dr. Mather's work.



Contact: E-mail Dr. Mather at ipscdirector@socialautomaticity.net

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Copyright 2021 by Robert D. Mather. All rights reserved. This website or any portion thereof may not be reproduced or used in any manner whatsoever without the express written permission of the author except for the use of brief quotations.
What happens when you mimic someone and don’t know that you do it? How do our automatic thoughts affect our stereotypes of others? Is discrimination an inevitability because of our hard-wired tendencies to categorize others as either ingroup or outgroup? What can we do to reduce our own biases? Does free will exist? Social automaticity is our unconscious thinking about other people. In Implicit Biases and the Unconscious, Mather discusses the basics of social psychology, stereotypes, discrimination, bias correction, and persuasion. Using the most current research, he frames much of the discussion around the examples of liberal biases in the field of psychology, racial prejudice (for example, diversity trainings), and politics. A thought provoking read for psychology novices, field experts, and any individual with an open mind.
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